Who Are We?

In 2020, five friends—Ajmal, Sanjay, Amal, Jiswin, and another Ajmal—were navigating the highs and lows of college life. Each brought a unique skill set to the table, from culinary talents to business expertise. Together, they dreamed of something bigger, though none of them could have predicted the journey that lay ahead. As the pandemic created new challenges, they saw an opportunity to make a difference in their community through their shared passion for food.

With limited resources but boundless enthusiasm, they pooled their savings to start a small shawarma shop in Perumbavoor. They named it Shawarmashi, and in May 2020, they officially launched their business. Their shawarmas quickly became a sensation, renowned for their fresh ingredients and unique recipes. Word spread, and soon, lines formed outside their modest shop. By the end of the year, Shawarmashi had grown to five outlets, becoming a staple for students and families alike.

Their success didn’t end there. In 2022, they ventured into a new arena with an ice cream brand called Popbrothers. Drawing inspiration from their childhood, they created unique flavors that quickly won over hearts and taste buds. Within a year, Popbrothers had expanded to ten franchise outlets, bringing nostalgia and joy to an even broader audience.

In 2023, the group embraced their entrepreneurial spirit once more and launched Sqooz Beverages, a juice manufacturing plant focused on health and flavor. With a line of cold-pressed juices and carbonated drinks crafted from local ingredients, Sqooz stands out in the wellness market. Their commitment to innovation ensures they remain at the forefront of an ever-evolving industry.

Today, these three ventures reflect the friends’ unwavering passion and dedication. Through Shawarmashi, Popbrothers, and Sqooz Beverages, they continue to enrich their community, one delicious creation at a time.

Feeding the Future with
Passion and Integrity

We believe in nurturing not just appetites but also the bonds within our community. Our journey began with a shared love for food and a commitment to quality, evolving into a mission to bring delicious, innovative, and wholesome flavors to all.

Our Mission

To craft high-quality food and beverages that bring people together through innovative flavors and authentic experiences. We’re committed to sustainability, customer satisfaction, and continuously pushing culinary boundaries to enrich the lives of our communities.

Our Vission

To become a trusted leader in the food processing industry, celebrated for our dedication to creativity, integrity, and excellence. We strive to make a lasting impact by delivering exceptional products that reflect our passion and enrich the global culinary landscape.